Recap Episode: Remember that YOU may not be able to afford yourself (and that’s okay!)
In this solo recap episode, I want to really focus on a super important point that equine photographer Shelley Paulson mentioned in her past interview.
In a nutshell, Shelley mentioned in her interview that many photographers don’t remember this simple fact: that YOU cannot always afford your own products and prices, but your client may be able to.
This is especially relevant if you are trying to sell high-end products or appeal to the higher end market. It’s important that you get over your own personal discomfort with spending money. As a result of charging what you’re worth, the clients that end up working with you will respect you more.