Archive for the Interviews Category

183: Special Episode on Portrait PRICING with Bernie Griffiths: Three Different Pricing Structures and How To Determine Which Is Best For You

In this special episode, we dive deep into the topic of portrait PRICING and how to choose the best pricing structure that works best for your photography business. Be sure to download your FREE Pricing PDF Guide, no email required.

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182: A Marketing Moment with Jen Rozenbaum

In this marketing moment episode, photographer and educator Jen Rozenbaum discuses what you can do this week to market your business. We touch on the importance of practicing your craft, as well as staying CONSISTENT with social media.

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181: Jen Rozenbaum Discusses Being Vulnerable, Living Your Biggest Life Possible, and Connecting With Your Clients

In this inspiring episode, boudoir photographer Jen Rozenbaum discusses how being vulnerable in life and business has allowed her to empower her clients AND other business owners. We also chat about empathy, confidence, and marketing tips to bring your photography business to the next level! Get ready to be blown away.

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180: A Marketing Moment with James Kegley

Join us in this marketing moment episode with editorial and corporate photographer James Kegley. We discuss picking up the phone, referrals, and what to do when you get a “no” so that it works in your favor.

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179: James Kegley Discusses Finding the RIGHT Clients and Keeping Them Happy

In this episode, editorial and corporate photographer James Kegley discuss how to find the RIGHT clients and keep them happy. We also chat about relationship-building, and how using PhotoShelter makes his business more effective and efficient.

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178: A Marketing Moment with Luci Dumas

In this marketing moment episode, Luci Dumas shares ways to use your existing contacts to get more business. Listen in and be ready to take notes!

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177: Luci Dumas Discusses Knowing Your Client and Making More Sales

Luci Dumas

Luci Dumas is an award-winning, full time portrait and wedding photographer who loves to coach other photographers on how to bring their businesses to the next level. Listen in as we discuss how to make more sales, how to make BIGGER sales, and how to establish yourself as an authoritative guide with your clients.

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175: A Marketing Moment with Marc Silber

In this marketing moment episode, we chat with photographer Marc Silber. Listen in as he shares with us the importance of branding, and differentiating yourself from other photographers.

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174: Marc Silber Discusses Composition Misconceptions and Making Your Work Stand Out

In this info-packed interview episode, photographer and educator Marc Silber dives deep into common composition misconceptions, as well as how we can make our photography better than ever. Listen in and be ready to take notes!

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Episode 173: A Marketing Moment: Gavin Wade Discusses the Biggest Marketing Mistake Photographers Make

In this marketing moment episode, wedding photographer and Cloudspot.io CEO Gavin Wade shares the biggest marketing mistake photographers make, and how to know exactly WHO you want to market to.

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Episode 172: Gavin Wade on the Importance of Mindset and Making Your Clients Happier Than Ever

Photo Copyright Our Story Creative

Gavin Wade is a husband, father, and professional wedding photographer. Living in Southern California, both he and his wife Erin started their journey as photographers over 9 years ago. From celebrity clients to reality TV shows, they have photographed upwards of 500 weddings so far in their career. Through a need in their own business, Gavin founded and launched CloudSpot which is a game-changing gallery service and image delivery platform exclusively for pro photographers!

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171: A Marketing Moment with PhotoShelter’s Darina Kopcok: Know WHO You’re Marketing To!

In this marketing moment episode, PhotoShelter user and photographer Darina Kopcok shares valuable insights about the importance of knowing WHO you are marketing to!

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170: Food Photographer Darina Kopcok Discusses Getting More Clients and Her SEO Success With PhotoShelter

In this detailed interview, successful food photographer Darina Kopcok discusses how she gets more clients, the in’s and out’s of food photography, AND how her PhotoShelter website is bringing her a steady stream of clients via its powerful SEO juice.

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169: Part 2: Coach Bernie Griffith Discuss 4 More Blockers Photographers Face

This interview is Part 2 of my chat with photography coach Bernie Griffiths. He discusses the final 4 of the top 8 blockers that photographers face in trying to run a successful photography business. What Bernie reveals will change your business.

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168: Part 1: Coach Bernie Griffith Discuss 4 Top Blockers Photographers Face

This interview is Part 1 of 2 as photography coach Bernie Griffiths discuss 4 of the top 8 blockers that photographers face in trying to run a successful photography business. What Bernie reveals will change your business.

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166: E’Lisa Campbell Discusses How to Set the Tone During Photo Sessions

In this info-packed interview episode, E’Lisa Campbell discusses how to successfully set the tone during your photo sessions so that they feel relaxed and comfortable. We also discuss how to use your very own unique personality to set your apart, how to build a beginning portfolio, and more!

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165: Drew Gurian Discusses Using Photoshelter and Working His Way Up to Shooting Celebrities

In this info-packed interview, celebrity and lifestyle photographer Drew Gurian discusses how Photoshelter.com helps him run a better business, how he has worked his way up to shooting celebrities, and also the importance of balancing your time.

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164: Marketing Moment with Paul Friedman

In this marketing moment episode, Paul Friedman shares some actionable strategies you can use to market your business this week. In particular, we chat about the importance of connecting with other photographers as an effective way to drive referrals to each other.

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163: Paul Friedman on Getting Past the Barriers of Equipment Challenges

In this awesome interview episode with equipment aficionado Paul Friedman, we chat about not letting lack of equipment be a barrier to your photography business, and also the concept of specializing in the type of photography you do.

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161: Christian Grattan On Running a Six-Figure Photo Business – Part Time!

In this info-packed interview, NYC photographer Christian Grattan shares how he annually makes six figures on about 20 jobs a year. We discuss in detail the sales process, how to reframe it as valuable “guidance” for your clients, and how to institute a savings plan in your business.

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160: Marketing Moment with Scott Lawrence on Your Business Image and Credibility

In this marketing moment episode, headshot photographer Scott Lawrence shares some actionable strategies you can use to market your business this week, including how to make your work stand out with your OWN photography magazine as a credibility builder.

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159: Scott Lawrence on Building a Photography Business Starting With ZERO Clients

Photo Credit: Peter Hurley

In this info-packed interview episode, professional headshot photographer Scott Lawrence shares how he rebuilt his photography business from ZERO clients. He gives lots of practical advice that we can use for our own businesses!

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157: Vincent Pugliese on Building a Successful Business and Finding Freedom

In this info-packed interview episode, photographer and freelance expert Vincent Pugliese shares how we can build a business based on freedom. He also shares how he built and then RE-built his business from the ground up, as well as the process of getting referrals from other photographers, and the concept of giving in order to receive.

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155 Marketing Moment: The Details That Matter On Your Website

In this short and sweet marketing moment episode, photography business expert Skip Cohen shares practical, actionable tips we can revamp our photography websites in order to attract more clients.

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154: Skip Cohen on Running a Better Photography Business

In this info-packed interview episode, photography business expert Skip Cohen draws from his years of experience to share actionable, practical ways you can improve your photography business – from your branding, to the very way you communicate with your clients.

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151: Beth Teutschmann on Getting Your Life Back With Outsourcing

In this interview episode, professional photo editor Beth Teutschmann shares AMAZING advice on how we can get our lives back as photographers, and how we can switch over to the mindset of being business owners. We chat about the in’s and out’s of effectively outsourcing your photo editing so that you can get hours back in life, every day.

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150: Marketing Moment: Decide Who You Are As a Photographer

In this short and sweet marketing moment episode, pro photographer Marc Silber shares some actionable tips we can use for getting our photography work noticed.

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149: Marc Silber on Getting Your Photography Work Out There

In this interview episode, pro photographer Marc Silber shares actionable tips and strategies for us to get our photography work more exposure! We chat about going beyond social media, strategies to pitch our work, and setting up an effective web gallery.

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148: Marketing Moment: Actionable Ways to Use Video to Revolutionize Your Photography Business

In this marketing moment episode, pro photographer Michael Sasser shares the powerful marketing benefits of having video footage of YOU and your clients on your website. He even shares specific examples and tips on how you can get started with video even if you’ve never done it before.

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146: Jodie Greck Shares How to Stand Out, Attract the Right Clients, and Build Your Business

In this amazing interview with photographer and coach Jodie Greck, we discuss ways to attract your ideal clients, putting yourself out there, standing out so that you don’t have to compete on price, and getting out of the comparison game with other photographers.

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144: David Scott of Photography Spark Shares How to Market Your Photography Business Online AND Offline

In this interview episode, David Scott from Photography Spark shares actionable offline AND online marketing tips to bring you more clients in a way that does not increase your workload. It’s all about getting folks to naturally do the marketing for you with partner marketing, referral marketing, and good solid SEO on your website.

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143: Marketing Moment: Getting Mentored and Standing Out From Your Competition

In this marketing moment episode, pro photographer Corey Reese shares how we can separate ourselves from our competition, and also the benefits of seeking a mentor to help you bring your photography business to the next level.

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141: Corey Reese on Manifesting More Clients and Making More Income

In this interview episode, 6-figure pro photographer Corey Reese shares tips to bring in laser-targeted clients with Facebook, changing your thinking from “more work” to “more income”, and manifesting what you want in your photography business.

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139: Learn How To Clone Your Best Photography Clients

In today’s interview, wedding consultant Heidi Thompson helps us begin to identify the steps to cloning your best photography clients, and how to take the guess work out of your marketing efforts.

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138: Vlogging Tips for Equine Photographers (that we all can use!)

Vlogging Tips for Equine Photographers That We All Can Use!

In this marketing moment episode, equine photographer Shelley Paulson shares how she is vlogging (video blogging) as a content marketing strategy to inform and attract clients. She gives great tips we can all use.

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136: How to Run a Sustainable Photography Business with Equine Photographer Shelley Paulson

Photographer Shelley Paulson. Photo by Lindsey Williams

In this interview episode, equine photographer Shelley Paulson discusses great tips on how we can make our photography businesses more sustainable. We cover pricing, in-person sales, marketing, and adjusting to the ever-changing photography industry. Be prepared to take notes!

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134: The $20 Facebook Ad Strategy That Generates Qualified Portrait Leads

Welcome to “A Marketing Moment” episode, where I bring you bite-sized marketing tips that you can apply to your business. I asked the previous episode’s guest what they’re doing to market their business this week, and they give their candid reply. Today Andrew Hellmich shares with us the Facebook strategy he uses for generating qualified leads

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132: Andrew Hellmich on Marketing Yourself, Finding Clients, and Networking with Vendors

In this interview episode, wedding photographer and business expert Andrew Hellmich shares how we can better market ourselves and find the right clients. He also gives unique, effective techniques for networking with related vendors in order to increase referrals. We also share a few “photographer confessions” in the course of the episode!

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131: A “Marketing Moment” Episode: The “Burger King Night” Strategy to Increase Session Bookings

In this bite-sized marketing episode, wedding business strategist Heidi Thompson shares her “Burger King Night” strategy that can bring you additional session bookings AND benefit your local community. It’s super-practical, and genius at the same time!

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129: Evolve Your Wedding Business With Heidi Thompson

Wedding photographers, this one’s for you! In this interview episode, I chat with business strategist Heidi Thompson, owner of Evolve Your Wedding Business. Get ready to revolutionize your wedding photography business as we chat about communicating value, pricing, getting more of those “perfect” clients, and more.

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125: Angela Popplewell on the Power of Storytelling

In this interview, I chat with Angela Popplewell, founder and Executive Director of 100Cameras. We discuss the power of giving back, standing out, and balancing professionalism with your unique personality.

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124: A “Marketing Moment” Episode: A Cheap, Effective Way to Get More Clients

Welcome to “A Marketing Moment” episode, where I bring you bite-sized marketing tips that you can apply to your business. I asked the previous episode’s guest what they’re doing to market their business this week, and they give their candid reply. Today we talk about the power of strategic business alliances.

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122: Wedding Photographer Dan Waters On How He Books 89% of Potential Wedding Clients

In this interview episode, portrait photographer Dan Waters chats with us about his ability to book potential wedding clients. Specifically, we discuss getting clients on the phone, and pricing. We also discuss how choosing words wisely can be an advantage, the challenge of time management, and relationship-building.

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119: The Business Side of Outdoor Photography With Todd and Brad Reed

In this interview, award-winning outdoor photographer Todd Reed discusses how he runs his business with his son, and partner, Brad. We discuss the importance of setting practical goals for your business, as well as infusing emotion into your photos.

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117: A “Marketing Moment” Episode

Welcome to “A Marketing Moment” episode, where I bring you bite-sized marketing tips that you can apply to your business. I asked the previous episode’s guest what they’re doing to market their business this week, and they give their candid reply.

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116: Commercial Architecture Photographer Michael Muraz On Ninja Marketing Tips, Revenue Goals, and Persistence

In this episode, award winning Commercial Architectural Photographer Michael Muraz shares some ninja marketing tips with us, and also discusses the importance of setting revenue goals, and being persistent in moving your photography business forward.

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115: Special New Year Episode! The 6 Top Pains Amongst Photographers and A Very Special Offer

In this special New Year’s episode, portrait photographer and business consultant Dave Ruark chats about solutions to the 6 top pains amongst photographers. If you’ve ever felt undervalued, had trouble finding clients, then this is the episode for you!

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112: Stacy Pearsall From the Award-Winning Veterans Portrait Project

In this interview, I chat with Stacy Pearsall from the award-winning Veteran’s Portrait Project. Though combat disabled and retired from military service, Pearsall continues to work worldwide as an independent photographer, and is an author, educator, military consultant, public speaker and founder of the Veterans Portrait Project.

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110: Kevin La Rue on Standing Out and Getting Noticed

Kevin La Rue is a long-time senior product and marketing manager in the consumer and Internet software field, specializing the last 10 years in the photography field. In this episode, we talk about what you can do to stand out and get noticed in your business.

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108: Nature Photographer Martin Bailey On Being Purposeful and Patient

In today’s show, wildlife and nature photographer Martin Bailey discuss inducing an emotional response from the viewers of your photos, being purposeful and patient with wildlife photography, the role of client education, and picking your battles carefully. We also discuss why running your own business is not always sexy.

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106: Sprout Studio CEO Bryan Caporicci on Growth Areas For Your Business

In today’s show, SproutStudio CEO Bryan Caporicci candidly discusses focusing on key growth areas for your business, the concept of “time-chunking” in order to find more time, the concept of self-evaluation, being self-aware, and being in “CEO mode” rather than “worker-bee” mode.

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103: Portrait Photographers Bruce and Josh Hudson Discuss Hyper-Targeting

In today’s show, photography and business pros Bruce and Josh Hudson discuss hyper-targeting your clients, correctly branding yourself as the type of photographer you want to be, and establishing your value with your clients from the beginning.

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101: Snapizzi CEO Randy dela Fuente Discusses Refining Your Photography Business

CEO Randy dela Fuente knows about refining photography businesses inside and out! In this dynamic episode, we discuss the importance of paying attention to your workflow (which can free up more time for you and allow you to make more dollars). We also discuss analyzing, refining, and incorporating new processes into your business, as well as ways to measure and improve key metrics in your photography business.

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97: Toni Shaw on Guerrilla Marketing and Networking With Other Photographers

Toni Shaw is the Principal Photographer of the Shaw Photography Group. In our interview, we discuss guerrilla marketing to spread the word about her photography business, connecting with other talented photographers to grow her creative market, and keeping her business organized.

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95: Brent Watkins on Creating Lifetime Customers and Running Your Business

© Sylvart Studios

Brent’s photographic specialties are event/commercial as well as portraiture. But, in truth, his expertise is in the business of photography. In our chat, we discuss getting repeat customers, and also ways to improve your photography business.

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93: Levi Sim On Staying “Top of Mind” With Your Clients

Levi Sim is a commercial photographer who travels way too much shooting for clients and teaching photographers. In this episode, we discuss the importance of building relationships with your clients in person, going to where your clients are, staying “top of mind” with your clients, and focusing on being helpful to potential clients.

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91: Photographer Josh Weiland on Making Your Clients Feel Like Rock Stars

Josh Weiland is a portrait photographer who has built a full-service portrait studio in Michigan. He is known for capturing his client’s true personality, and creating printed artwork that will last as a family heirloom. In our discussion today, we discuss focusing on your core competencies, putting your client at ease and eliminating the unknown, finding people who know more than you, and being careful of who you select as business mentors.

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88: Photographer and Coach Steve Saporito On Knowing Your Clients

Steve Saporito

Steve believes that photography provides us with a unique opportunity to be invited into the intimate lives of Portrait and Wedding clients, allowing us to find out what they love so that we can capture that for them. In our discussion, we discuss how it’s not about you (the photographer). It’s about your client and their needs. Many clients feel unseen, unheard, and unheard. As photographers, it’s our job to find out how we can help them feel seen, heard, and loved.

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85: Photographer Lisa Hammond on Consistency and Networking

Photographer Lisa Hammond is a Southwest Michigan Wedding Photographer and owner of Lisa Hammond Photography. In our chat, we discuss consistency being key with her business. Lisa also talks about how networking with other wedding photography vendors (florists, wedding planners, etc) has been especially helpful for getting new clients.

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82: Matthew Jordan Smith on the Planning Process Before a Shoot

Matthew Jordan Smith press image

Matthew Jordan Smith is a commercial celebrity and beauty photographer working between New York, Los Angeles and Tokyo. His client list includes celebrities like Oprah, Aretha Franklin and Britney Spears. Today, we chat about how the planning process before a shoot is extremely important, how putting together a team can help keep you from becoming overwhelmed, and his strategies for getting new assignments and clients.

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79: Photographer Damian Strohmeyer On Not Taking Your Clients for Granted

Damian Strohmeyer

Commercial Photographer Damian Strohmeyer is a husband, father, and photographer. He has spent more than 30 years in editorial first in newspapers in Topeka, Kansas and then at The Denver Post. He has also worked at Sport Illustrated as a staff photographer. Today we chat about the importance of getting to know people face to face, how we shouldn’t take our past clients for granted, and the fact that you cannot do everything in your business.

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76: Photographer David Johnston on Marketing, Communication, and Education

David Johnston

David Johnston is a landscape, adventure, and humanitarian photographer. In today’s interview, we chat about the “Ten Before Ten” marketing principle, why it’s important to communicate your WHY to your pre- and current clients, backing up your work, and more.

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73: Photographer Joey Jones on Building Relationships With the Right Clients

Photographer Joey Jones began working professionally in 1995, and opened his portrait studio in 1999, specializing in high school seniors and editorial, lifestyle portraits. The studio now draws seniors from as far as MA to NY for a distinctly free spirited and personal style. Today, Joey and I chat about the importance of relationship building while you are interacting with your client. He also talks about how you need to focus on the ideal clients for your business.

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71: Matt Hoaglin: Understanding Your Value, Outsourcing, and Pricing

Today I chat with photography business expert Matt Hoaglin. Matt and his wife own Allison Ragsdale Photography in Durango, CO, and they are rocking it! Their profitable studio supports both of their incomes. They discovered how to refine and promote their product to attract and retain customers. Their goal is to share what they’ve learned with you to help you focus on your business and make a difference for your family. When you can make money doing what you love, you can stop struggling and start enjoying your work again! Today, Matt and I chat about understanding the values of the photos you take, pricing yourself, getting new clients, and outsourcing the duties that are too much for you to handle.

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69: Chris Corradino: Showing Up Better for Your Business

Chris Corradino is a professional photographer and head student mentor at the New York Institute of Photography. His work has been published internationally with credits including USA Today, The Wall Street Journal, New York Newsday, and National Geographic Online. For more, visit online at www.christography.com.

Today, Chris and I chat about taking time for yourself, copyrighting your work, and constantly practicing your craft.

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67: Jamie Larson: Get Out of the Comparison Game and Step Into Your Greatness

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65: Develop Your “Moxie” with Photographer Cherie Phelps

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Bonus Episode! Running Your Photography Business With Corwin Hiebert

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63: Freelance Travel Photography With Bob Krist

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61: Josh Rossi, Commercial and Entertainment Photographer

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Bonus Episode: Jamall Oluokon, CEO of Reveu.me

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59: Malcolm Fackender, Travel and Commercial Photography

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57: The Road to More Sales With Lori Nordstrom

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55: Whip Your Business Into Shape With Mimika Cooney!

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53: Photographer Dorothy Holford, Building Relationships and Working With What You Have

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51: Creating Opportunities With Photographer Robert Holmes

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49: Niada Cradle on Planting Seeds For Your Business!

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47: Pricing With Joy Vertz, Photographer and Coach

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45: Alex Alexander, Being Persistent and Beating Fear

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43: Marc Silber, Founder of Advancing Your Photography

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41: Jeffrey Shaw: Photographer, Speaker, and Coach

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39: Ken Kaminesky, Veteran Travel Photographer

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37: Eleanor Bennett: Taking Initiative and Making It Happen!

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35: Trey Ratcliff, Travel Photography Guru

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31: World Traveler Gary Arndt

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30: Varina and Jay Patel, Nature Photography Duo

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29: Frederick Van Johnson, Photographer, Marketer and Speaker

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28: Don Giannatti, Photographer and Designer

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27: Wes Eisenhauer, Photographer and Musician

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24: Wildlife and Nature Photography with Laurie Excell

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23: Mike Moats: Award-Winning Professional Macro Photographer

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22: Photography, Conservation and Storytelling with Michele Westmorland

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21: Interview With Photographer and Artist Charr Crail

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Episode 20: Interview With Lewis Kemper

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Episode 19: Interview With Karen Hutton

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Episode 18: Interview With Nicole S. Young

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Episode 17: Interview With Charlie Borland

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Episode 16: Interview With Rosh Sillars

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Episode 15: Interview With Tafari Stevenson-Howard

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Episode 14: Interview With Jenn Bondy

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Hello There. Nice To Meet You.

Chamira_Headshot_1500x1500I'm Chamira Young. I admit it. I'm an art nerd, Photoshop geek, and photographer with an obsession for productivity and creativity. Through online teaching and podcasting...Read More

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