Archive for the Marketing Category

159: Scott Lawrence on Building a Photography Business Starting With ZERO Clients

Photo Credit: Peter Hurley

In this info-packed interview episode, professional headshot photographer Scott Lawrence shares how he rebuilt his photography business from ZERO clients. He gives lots of practical advice that we can use for our own businesses!


How Talking Can Help Your Photography Business

speaking in your photography business

As photographers, hiding behind the lens is usually our best place. This is when we do our best work, of course, but much of our outreach work needs to be online or in person, but in both realms, we are using our words and voices.  To get


158: Marketing Moment: Building Relationships With Your Competition

Photographer and freelance expert Vincent Pugliese shares how simply sitting down with your “competition” or related vendor for coffee can be mutually beneficial to both parties…especially when you start referring work to each other!


4 Signs That You Might Have “Made It”

Though some of you are there and some of you are not there, the goal is usually the same for everyone. You all want to make it. And while that means different things to different people, there are some clear defining factors that will start to signify


How to Create a Website Bio That Builds Trust

There are many elements of your website that are important in displaying your work, educating visitors, and building trust with future clients. That’s why your website needs to be up to date and looking great at all times. One of the toughest elements of building your site


5 Ways to Win Against the Algorithms

The social media crowd has gone wild lately. While it’s true there are certain algorithms and codes in place so that people cannot take too much advantage of social media. No person has more leverage than other in that regard, but why so much fuss? Truth is,


155 Marketing Moment: The Details That Matter On Your Website

In this short and sweet marketing moment episode, photography business expert Skip Cohen shares practical, actionable tips we can revamp our photography websites in order to attract more clients.


5 Photography Tools You Can Start Using Today

There are tons of lists on the internet about the top 20 or top 40 tools that you can use to help make your business grow and expand and it can be overwhelming, to say the least. Instead of giving you a list of a billion tools


It Takes More Than Passion

more than passion

It’s not all about passion. While there is definitely something to be said for being passionate about what you are doing, there’s more. There just has to be more. You grow up hearing the phrase, “follow your passion,” or “pursue your passion,” and while there is merit


152: A Marketing Moment with Beth Teutschmann

Taking Notes

In this short and sweet marketing moment episode, pro photo editor Beth Teutschmann shares some actionable tips we can use for marketing our photography businesses!

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Chamira_Headshot_1500x1500I'm Chamira Young. I admit it. I'm an art nerd, Photoshop geek, and photographer with an obsession for productivity and creativity. Through online teaching and podcasting...Read More

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