Shelley Paulson

Archive for the Podcast Episodes Category

136: How to Run a Sustainable Photography Business with Equine Photographer Shelley Paulson

Photographer Shelley Paulson. Photo by Lindsey Williams

In this interview episode, equine photographer Shelley Paulson discusses great tips on how we can make our photography businesses more sustainable. We cover pricing, in-person sales, marketing, and adjusting to the ever-changing photography industry. Be prepared to take notes!


135: Your Strategic Portrait Party Questions Answered

In this solo episode, I answer the most common questions I’ve been getting from podcast “Episode 128: The Definitive Guide to Throwing a Strategic Portrait Party”. A strategic party can bring you income, clients, and credibility in your local community!


134: The $20 Facebook Ad Strategy That Generates Qualified Portrait Leads

Welcome to “A Marketing Moment” episode, where I bring you bite-sized marketing tips that you can apply to your business. I asked the previous episode’s guest what they’re doing to market their business this week, and they give their candid reply. Today Andrew Hellmich shares with us the Facebook strategy he uses for generating qualified leads


133: Recap Episode: Networking with Wedding Vendors to Get More Clients

In today’s solo episode, I talk about a specific strategy that wedding photographer Andrew Hellmich described about networking with other vendors in his photography genre. It’s a great strategy to help you form strong bongs with businesses.


132: Andrew Hellmich on Marketing Yourself, Finding Clients, and Networking with Vendors

In this interview episode, wedding photographer and business expert Andrew Hellmich shares how we can better market ourselves and find the right clients. He also gives unique, effective techniques for networking with related vendors in order to increase referrals. We also share a few “photographer confessions” in the course of the episode!


131: A “Marketing Moment” Episode: The “Burger King Night” Strategy to Increase Session Bookings

In this bite-sized marketing episode, wedding business strategist Heidi Thompson shares her “Burger King Night” strategy that can bring you additional session bookings AND benefit your local community. It’s super-practical, and genius at the same time!


130: Recap Episode: Communicating Your Value to Your Perfect Clients

In this solo recap episode, I discuss the 3 top takeaways from my chat with wedding business strategist Heidi Thompson. I discuss learning how to communicate your value, finding your perfect clients, and being fiercely protective of your previous time.


129: Evolve Your Wedding Business With Heidi Thompson

Wedding photographers, this one’s for you! In this interview episode, I chat with business strategist Heidi Thompson, owner of Evolve Your Wedding Business. Get ready to revolutionize your wedding photography business as we chat about communicating value, pricing, getting more of those “perfect” clients, and more.


128: The Definitive Guide To Throwing A Strategic Portrait Party

Kickstart your photography business with a STRATEGIC portrait party! In this in-depth solo episode, I discuss how to throw a strategic portrait party that will seriously help you stand out from other photographers in your area. I did it for my business, and it can work for yours too.


127: A “Marketing Moment” Episode: Effectively Cold Calling Businesses To Form Long Term Relationships

In today’s marketing moment episode, Angela Popplewell, executive director of 100cameras, gives some of her tips for effectively cold calling businesses in order to form long-term relationships.

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Chamira_Headshot_1500x1500I'm Chamira Young. I admit it. I'm an art nerd, Photoshop geek, and photographer with an obsession for productivity and creativity. Through online teaching and podcasting...Read More

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