Photographers are easily some of the most creative people you know, but they are also some of the people who are most likely to need some inspiration every now and then. Just like every other artist, photographers in any niche will often find themselves lacking or in
Read more... →Archive for the Education Category
Though there are tons, and truly TONS, of things that photographers deal with and go through, there are some that are more common, prevalent, and frustrating than others. And while the reaction to these issues is even more important than each of the issues individually, how you
Read more... →Vulnerability, the word that gets a bad reputation but is essential for anyone who wants to start their own business. Being vulnerable is just like taking risks, and with no risk, there is no reward. When it comes to photography, there are certain risks that you have
Read more... →It’s true that when you envision something and you talk about that thing, the more likely it will be to come true. Tons of professionals use this method, so why aren’t you? No, this isn’t just about a visualization technique, but it’s more about learning and utilizing
Read more... →Marketing, the thing we need the most but might despise the most. It’s tough, complicated, and takes a significant amount of time and energy to do it well. Marketing ensures that your customers get their questions answered and it makes it easy for people to understand most
Read more... →Photographers are not magicians, but they are very important people in our society for a number of reasons. And for reasons that might not be completely obvious at first. Photographers are basically the timekeepers in our society. They invest their education, time, and energy into capturing some
Read more... →As technology has changed and advanced, there are some aspects of businesses that have changed things forever and have made permanent differences in the way we run businesses. There are also things in the realm of business that come and go in trends, just like clothing and
Read more... →In the age of social media, one of the biggest issues with photographers of all niches is the sharp edge of comparison. Since it’s so easy to share your work, it is also very easy for everyone else too. As a result, many photographers fall into the
Read more... →As photographers, hiding behind the lens is usually our best place. This is when we do our best work, of course, but much of our outreach work needs to be online or in person, but in both realms, we are using our words and voices. To get
Read more... →Photography, one of the greatest arts and there are a ton of benefits why doing any type of art is good for you. Think about the first time you picked up a camera. Remember that feeling? It’s likely a positive memory because it made you feel as
Read more... →What’s the best way to get your work out there into the public? Well, there is no secret tip or hack to doing that. In fact, it’s almost grossly simple how you get your photography work out to the public. Are you ready for the secret? Get
Read more... →Lights, camera, action! Photographers are well known for what they do best; photograph. But what if we could do more to get noticed? Turns out, they can. Ever considered putting video on your website? Now, you might be thinking, “Why would I put a video on my website
Read more... →Photographers are pros as taking the alternate route in almost every situation. They find themselves shooting in crazy locations, take the long way home to snag the sunset at the right time, convincing close friends to pose for you and so on. You are a great example
Read more... →One of the most valuable things you can do when you start your business? No, it’s not new gear. It’s not a brilliant website either. No, it’s not even a social media strategy that you need. You need a mentor. Finding a photography mentor is going to
Read more... →Being a photographer is about talent. You must have the talent, patience, and ability to make images great. This takes practice, research, education, composition, and technological skills to accomplish. But that’s not enough. You have to have the right mindset. The right mindset starts by making sure
Read more... →Photography is important almost solely because your job is to preserve memories. Clients and customers come to us and trust us to capture a moment, an hour, or an entire day with an event that they want to remember forever. This is the number one reason why
Read more... →Having a website just isn’t enough anymore, although that can really set you apart from your competition, you need to step up your game even further. There are a few key elements that your website must do in order to attract the ideal customers you are looking
Read more... →Technology is your friend, although it might not seem like it all the time. It can be overwhelming and exhausting to think about because it seems like those who are best at using technology are already so far ahead. It can all be intimidating, it’s true, but
Read more... →Many of you are beginning photographers, but soon you will be well into your business. The years fly by when you start a business because you are engaged and start to miss the passing of time. This is mostly likely to happen when you live and breathe
Read more... →Being well-rounded is a part of being a good student, leader, and business owner. This applies to all photographers too, no matter what you think your niche might be. Being able to empathize and at the very least, understand what other niches and styles other photographers are
Read more... →Over the course of time, there have been plenty of tips for you to read, try, and act upon and there will be many more in the future. As photographers, it should always be a goal to continue to learn and make changes to your own business
Read more... →Photography, like nearly all creatives fields, takes time and instinct to cultivate to get to the place where we feel successful. But what happens when we start to lose ourselves? You can probably think of a friend, fellow creative, or maybe even yourself, who has lost their
Read more... →Photographers rival the top of the list of the busiest people and anyone who argues that fact is foolish and ignorant. In all reality, any entrepreneur is set up to be in for a very busy ride. Running your own business is really hard. There are so
Read more... →Talking about money in any situation is tough. Talking about paying bills or spending money on large purchases will always be hard. The same is true for you, isn’t it? Talking about your own services, your art that you do for a living is really tough. It’s
Read more... →As photographers, we are a creative bunch of people. We love the idea of getting together with other photographers over a long weekend and shooting enough photos to fill a hard drive. Unfortunately, we don’t live in a world of long weekends, rainbows, or unicorns. Photographers are
Read more... →In this solo recap episode, I discuss the most important points and takeaways from my recent chat with software and marketing expert Kevin La Rue. Putting yourself outside of your comfort zone is when things really begin to change in your business. In addition, developing your style is what will set you apart from other photographers.
Read more... →Most photographers will scoff at those people who post images and hashtag “pro photographer”. It’s no surprise to you that people are exposed to thousands of images a day through TV, magazines, and advertisements but social media also plays a big role in the life of a
Read more... →There are plenty of types, niches, and avenues of photography these days. Senior portraits, weddings, family shoots, commercial, and more. Wildlife and nature photography is a growing avenue of photography and is one of the most difficult to undertake. When was the last time a mountain or
Read more... →We have all heard the “advice” from strangers, friends, and family: being a photographer isn’t a real job. It has been the same story told to photographers for years and we should be over that now, but it still seeps into the minds of young photographers each
Read more... →You know the saying, right? Oscar Wilde said, “You can never be overdressed or overeducated.” The same is true for you, you know. I bet if you asked some of the photographers in your circle that some of them didn’t even get their education in photography. Maybe
Read more... →Lots of photographers around the world at some time or another have found themselves taking or considering taking wedding photos. Wedding photography is a big choice and a big job. It takes time, planning, timing, practice, and a little luck to shoot an amazing wedding and shoot
Read more... →When you first start a business, no matter how big or small, there are some realizations you come to along the way that can be shocking, jarring, or downright exciting. These are all things on your journey to becoming a pro photographer that we have to start
Read more... →“What would you do if you doubled your client base tomorrow?” If your answer is, “I would be happy, but everything would just break.” Then this is for you. Business, the B-Word. Yes, this is the other half of your job title. You have a photography business.
Read more... →Taking photos is pretty easy, editing photos takes a little time and energy, and uploading them is easiest of all. As professional photographers, the way we get images to clients has changed nearly as often as we change our lenses in one session. From flash drives to
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