Archive for the Podcast Episodes Category

224: John Glaser Shares How He Grew His Photography Business in 2020

Today John Glaser from John Glaser Photography joins us on the podcast. John is a portrait photographer from Huston Texas, and is being mentored by photography coach Bernie Griffiths. Despite the crazy year that has been 2020, he recently started having five figure months with his photography business. And on top of it all, he even has a full time day job AND a wife and two children. You don’t want to miss this episode!

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209: Making Sense of Dollars and Cents with CPA Andrew Jordan

Join us in this fantastic episode with CPA Andrew Jordan. He’s one of those number nerds who has the ability to translate numbers into creative terms so that everyone is speaking the same language. Listen into this fascinating episode as he discusses how to put your photography business into a better financial situation, which in turn leads to more freedom!

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205: Food Photographer Tyler Darden Discusses Finding Clients, Knowing Your Market, and Relationship Building Advice

In this amazing episode with food and lifestyle photographer and cinematographer photographer Tyler Darden, we discuss how he finds new clients, the importance of knowing your target market, and fantastic advice for those who want to break into food photography. Be ready to take notes!

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202: A Marketing Moment with Photography Coach Luci Dumas: Selling Prints and Building a Legacy

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In this short and sweet Marketing Moment episode, photography coach Luci Dumas shares an actionable tip you can take this week to further your photography business. In particular, she discusses the importance of selling prints and building a legacy. Be ready to take notes and take ACTION!

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200: Marketing Moment with Celebrity Photographer and Film Director Jeff Vespa

Welcome to “A Marketing Moment” episode, where I bring you bite-sized marketing tips that you can apply to your business. I asked the previous episode’s guest what they’re doing to market their business this week, and they give their candid reply. Join us in this marketing moment

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199: Celebrity Photographer and Film Director Jeff Vespa Discusses Being Proactive and Making Every Gig a Success

Join us in this amazing interview as celebrity photographer and film director Jeff Vespa shares how he’s built his vast portfolio of celebrity images. We discusses the importance of being proactive and making every single gig you take on a success. Be ready to take notes.

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198: Skip Cohen Discusses Pricing Mistakes (and Solutions!) for Photographers

Skip Cohen is the President and founder of Skip Cohen University, photography’s leading resource for education, business, and marketing. In today’s info-packed interview, Skip discusses the most common problems photographers make with with their pricing. We then discuss effective solutions to improve your pricing. Be ready to take notes!

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183: Special Episode on Portrait PRICING with Bernie Griffiths: Three Different Pricing Structures and How To Determine Which Is Best For You

In this special episode, we dive deep into the topic of portrait PRICING and how to choose the best pricing structure that works best for your photography business. Be sure to download your FREE Pricing PDF Guide, no email required.

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181: Jen Rozenbaum Discusses Being Vulnerable, Living Your Biggest Life Possible, and Connecting With Your Clients

In this inspiring episode, boudoir photographer Jen Rozenbaum discusses how being vulnerable in life and business has allowed her to empower her clients AND other business owners. We also chat about empathy, confidence, and marketing tips to bring your photography business to the next level! Get ready to be blown away.

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Episode 172: Gavin Wade on the Importance of Mindset and Making Your Clients Happier Than Ever

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Gavin Wade is a husband, father, and professional wedding photographer. Living in Southern California, both he and his wife Erin started their journey as photographers over 9 years ago. From celebrity clients to reality TV shows, they have photographed upwards of 500 weddings so far in their career. Through a need in their own business, Gavin founded and launched CloudSpot which is a game-changing gallery service and image delivery platform exclusively for pro photographers!

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157: Vincent Pugliese on Building a Successful Business and Finding Freedom

In this info-packed interview episode, photographer and freelance expert Vincent Pugliese shares how we can build a business based on freedom. He also shares how he built and then RE-built his business from the ground up, as well as the process of getting referrals from other photographers, and the concept of giving in order to receive.

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151: Beth Teutschmann on Getting Your Life Back With Outsourcing

In this interview episode, professional photo editor Beth Teutschmann shares AMAZING advice on how we can get our lives back as photographers, and how we can switch over to the mindset of being business owners. We chat about the in’s and out’s of effectively outsourcing your photo editing so that you can get hours back in life, every day.

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144: David Scott of Photography Spark Shares How to Market Your Photography Business Online AND Offline

In this interview episode, David Scott from Photography Spark shares actionable offline AND online marketing tips to bring you more clients in a way that does not increase your workload. It’s all about getting folks to naturally do the marketing for you with partner marketing, referral marketing, and good solid SEO on your website.

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137: Recap Episode: Remember that YOU may not be able to afford yourself (and that’s okay!)

In this solo recap episode, I want to really focus on a super important point that equine photographer Shelley Paulson mentioned in her past interview: the fact that many photographers don’t remember this simple fact that their clients are often willing to pay more for services/products than they themselves would. It’s okay not to be able to afford yourself!

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134: The $20 Facebook Ad Strategy That Generates Qualified Portrait Leads

Welcome to “A Marketing Moment” episode, where I bring you bite-sized marketing tips that you can apply to your business. I asked the previous episode’s guest what they’re doing to market their business this week, and they give their candid reply. Today Andrew Hellmich shares with us the Facebook strategy he uses for generating qualified leads

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132: Andrew Hellmich on Marketing Yourself, Finding Clients, and Networking with Vendors

In this interview episode, wedding photographer and business expert Andrew Hellmich shares how we can better market ourselves and find the right clients. He also gives unique, effective techniques for networking with related vendors in order to increase referrals. We also share a few “photographer confessions” in the course of the episode!

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126: Recap Episode: Ways to Incorporate Greater Causes Into Your Business Model AND Gain Clients

In this recap episode, I discuss some of the most important points based on my interview with Angela Popplewell, executive director at 100cameras. In particular, I discuss a couple super specific ways you can incorporate a charity or cause into your business model while at the same time increasing your client base. It’s a win-win situation!

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